In a recent interview for an article to appear on the official website of Major League Baseball (MLB), I was asked to identify the most significant benefit to accrue from my ten year relationship with the League.  I thought about it for a while, and concluded that of the many benefits to accrue from the relationship, the most significant is exposure to committed leadership.

I cite as one such example the leadership of the Commissioner of Baseball, Bud Selig, who in 1997 directed MLB to establish a supplier diversity program.  The Commissioner felt it was important to not only commemorate the integration of the Major Leagues in 1947 with the hiring of Jackie Robinson, but to expand Baseball’s role and influence as an agent of positive social change.  Commissioner Selig directed the League to establish a supplier diversity program that would ensure minority- and women-owned businesses greater opportunity to contribute to and share in the prosperity of the sport.

Last month, this publication exhibited one of the many by-products of the Commissioner’s decision by debuting six suppliers recognized as America’s Best Diverse Suppliers® by the 2007 World Series Champions, the Boston Red Sox. The recognition came as part of the America’s Best Diverse Suppliers® (ABDS) Program, an initiative developed by this publication to acknowledge diverse suppliers that meet or exceed the expectations of major organizations.

The ABDS Program is open to any organization that wishes to recognize and promote exceptional businesses owned by minorities, women, veterans, individuals with disabilities, as well as businesses designated as Small Disadvantaged Businesses (SDBs) or business that operate in HUB Zones – in other words, diverse businesses that contribute to the economic growth and viability of historically disadvantaged communities.

MLB agreed to support the development of the ABDS Program because Wendy Lewis, senior vice president for diversity and strategic alliances, saw the program as a way to broaden awareness of the League’s Diverse Business Partners (DBP) Program.  From 1998 through 2003, I contributed to the development of the DBP Program as an associate of RGMA, Inc., a consulting firm specializing in the development of supplier diversity initiatives.  Lewis regarded the ABDS Program as one more opportunity for MLB to recognize and promote the utilization of its most successful diverse suppliers by organizations throughout the League and beyond.

For the first two years of the ABDS Program, the only suppliers featured were selected by the World Series Champions through an  initiative called Champions FIRST.  This month, diversityinbusiness.com is pleased to add ten more diverse suppliers under a new feature of the ABDS Program called League’s BEST

This publication’s commitment to providing major organizations with a platform to honor exceptional suppliers flows from a belief that recognition of excellence helps ensure continuation of the measures taken to achieve that excellence.

And speaking of committed leadership, and measures that lead to excellence, I must draw attention to an important anniversary that was observed last month with little fanfare from mainstream media.  On July 26, 2008, the Department of Defense commemorated the 60th anniversary of President Harry S. Truman signing Executive Order 9981, which established the President’s Committee on Equality of Treatment and Opportunity in the Armed Services.  That Order accompanied Executive Order 9980, which created the Fair Employment Board to eliminate racial discrimination in federal employment.  Together, the two Orders led the nation along a path that resulted in the integration of the federal civil services and the armed forces.

The path created by the two Orders yielded the eventual appointments of Colin Powell as chairman of the joint chiefs of staff and then secretary of state, as well as the appointment of Condoleezza Rice as the first woman of color to serve as secretary of state.  While both Powell and Rice constitute compelling evidence of social progress, integration of the armed forces and federal agencies did not occur overnight.  There were many formal and informal roadblocks that helped maintain discriminatory practices for several decades after Executive Orders 9980 and 9981 were signed.  Without visionary and committed leadership from the top (and from multiple tops), minorities and women would not have had opportunities to offer leadership in a broad array of positions throughout the federal government and the military in recent decades.

Yes, recognition is an important step to institutionalizing progressive change.  I am grateful to Commissioner Selig for his executive leadership in creating a program that fosters significant opportunities for minorities and women in the operations and procurement activities of Major League Baseball.  I look forward to other organizations following his lead so that one day, excellence in opportunity and performance will be the hallmark of diverse business practices throughout the United States and beyond.

The End

 

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